Another thing that enables you to keep your credibility and not end up in the lawsuit is compliance with the regulations on email marketing. The thing that should be considered are:
This must be GDPR-compliant in case the subscribers come from the European Union. Or simply put, that should mean you should seek specific consent before you can begin gathering that information, and that they should have it pretty easy getting out from your list.
CAN-SPAM Act: If you are going to use it within the United States, there is the CAN-SPAM Act that, among many other requirements, means there needs to be an address on your email. It shall also give its recipients the opportunity to be unsubscribed.
Planning ahead well, the right tools optimization over time and it feels good to connect with them through some worthful interaction if a good plugin of the set has been there interesting sign-up forms catchy newsletters it all sounds fine and is well-brought with performance monitoring being proper.
Whether it is your business or the agency like Mumbai Web Design, keep updating your strategy by what your readers are telling you and what is going on with analytics for that matter. Passion and the right strategy for your newsletter will be that powerful brand booster that will bring your faithful audience closer to your material.